Blog
Outbound lead generation guides
Straight answers on cold email, LinkedIn outreach and B2B lead generation, from 9 years of running outbound campaigns.
Outsourcing
SDR Agency Models, Their Real Costs and How to Vet One
Six ways outsourced sales development is sold, the costs that sit outside the monthly fee, and which one fits your deal size.
Last updated · 11 min read
Prospecting
EU ETS Installations List for Industrial Prospecting
How to turn public registry data into a prospect list without mistaking compliance records for buyers.
Last updated · 13 min read
Outbound Strategy
How to Prioritize Leads When Outbound Replies Pile Up
A plain order for what to answer first, what to score, and what to park for later
Last updated · 10 min read
Outsourcing
Is Typeface an AI SDR? An Honest Evaluation for Buyers
What Typeface documents, which sales development jobs it leaves open, and how to test any AI SDR vendor before you sign
Last updated · 14 min read
Industry Guides
Managed Services Pre-Sales and When to Book an Engineer
Who qualifies, who scopes, who writes the SOW, and the gate that keeps engineers off calls that cannot change the deal.
Last updated · 10 min read
Public Sector
How to Sell to the Irish Government as a B2B Supplier
A supplier guide to the OGP, eTenders thresholds, award notices, and who actually decides inside Irish public bodies.
Last updated · 11 min read
Industry Guides
HR Consulting Firm Lead Generation That Books Meetings
How HR consultancies and PEOs turn trigger events into booked conversations with cold email and LinkedIn, without generic lists or generic offers.
Last updated · 14 min read
Email Deliverability
Is Cold Email Legal in Australia? Spam Act 2003 Rules
How the Spam Act treats B2B prospecting: the 3 consent routes, what every email must carry, who has to prove consent, and a table to check before you send.
Last updated · 10 min read
Industrial
UK Onshore Wind Supply Chain: Finding Work in 2026
The public records that show live projects, the people who place each package and what to send them
Last updated · 12 min read
Outbound Strategy
Enterprise Sales and How B2B Companies Win Large Deals
What enterprise sales is, where the size line really sits, how a large deal moves, and how to tell if the motion fits your company
Last updated · 12 min read