Based in Prague, Czech RepublicServing clients in 24 countries

    GTM and AI engineering

    The revenue engine for established B2B companies

    We design, build and run your go-to-market system. From strategy, through implementation, to the signed deals your sales team closes.

    The strategy call is 30 minutes with Artem Smirnov, the founder.

    Artem Smirnov, founder of Smirnov Consulting Group, video introduction

    Watch the video

    The player could not load here. Open the video

    Published. Proven in case studies: USD 1.31M new ARR in 4 months, USD 560,000 from 8 deals in 2 months.

    From USD 3,000 a month, no minimum term. See terms
    Full fee refund if we miss the targets agreed for a 12-month Outbound Engine engagement. Conditions apply

    Track record

    Clients in 24 countries, run from Prague

    One senior team, with clients across North America, Europe, the Middle East, Asia and Australia.

    USA Canada UK Germany Switzerland UAE Singapore Australia and many others
    9 years in outbound
    10,000+ campaigns run
    500+ B2B companies
    Clients from our published case studies
    German IT company UAE tech startup UK B2B company US marketing agency Swiss SEO agency Australian advertising agency UK manufacturer Software development company

    In B2B, nobody buys from an email. They buy after they audit you.

    Artem Smirnov, founder

    Services · 6

    From target market to signed contract: six services, one revenue engine

    Find the accounts that fit, reach them, and shape what they find when they check you. RevOps ties closed deals back to the list.

    Strategy and buildBuild

    GTM Systems and AI Engineering

    End-to-end go-to-market systems and custom AI engineering, designed around how you sell. We set the strategy, then build the data, AI agents, automations and integrations that run it.

    Read the GTM guide

    Includes: GTM strategy and architecture, data and enrichment pipelines, Clay workflows, custom AI agents, CRM integrations, and the target account list every service runs on.

    End-to-end GTM systemStrategy to revenue

    Built around your sales process.

    OutreachRun, monthly

    Outbound Engine (B2B lead generation)

    Cold email and LinkedIn outreach run as one motion, to people who fit.

    Learn more about the Outbound Engine

    Includes: lists from 16+ data tools, cold email, LinkedIn outreach, A/B tests, reporting.

    What buyers checkRun, monthly

    LinkedIn Authority (LinkedIn growth)

    Positioning, profile, posts and outreach on LinkedIn, for founders, CEOs and experts whose business grows when people trust their name.

    Learn more about LinkedIn Authority

    Includes: positioning, profile, posts written in your voice from your past posts, outreach, each post quality-checked before you approve it.

    OutreachRun, with Outbound Engine

    ABM Programs

    Your highest-value accounts worked person by person across the buying committee.

    Read the ABM guide

    Includes: named account list, buying-committee mapping, coordinated email and LinkedIn touches.

    What buyers checkBuild: audit, then monthly

    AI Search Visibility

    Whether ChatGPT and Google name you when buyers ask for a shortlist, and who they name instead.

    Discuss AI search on a call

    Includes: thousands of buyer-language prompts across ChatGPT and Google, plus a sample on Claude, an executive PDF and a workbook.

    AttributionBuild

    RevOps

    Built to tie every closed deal back to the account and the first touch, inside your CRM.

    Discuss RevOps on a call

    Includes: CRM sync, pipeline reporting, closed deals fed back into targeting.

    Before us

    Where others stalled, we built pipeline.

    Both cases began after another approach had failed: their own SDRs and agencies in Germany, three agencies in the US.

    Faceless agencies show you the report. We publish the funnel.

    Published case · US B2B company

    141calls in 60 days

    Read the US case study

    Featured case · German IT company

    Rings not to scale

    One published funnel.

    2

    calls in 3 months booked by their SDR before we started.

    With us: 34 calls booked, and 5 contracts worth about EUR 1.25M signed in 35 days.

    01712replies

    0234calls booked

    0328calls held

    045contracts

    about EUR 1.25Min 35 days

    Figures as published in the case study. Particles show the flow, not volumes.

    Read the German IT case study

    Published results

    Revenue first, then pipeline.

    Anonymous by industry and place, with figures as each case study reports them. Revenue means signed contracts and new ARR.

    Signed revenue

    Contracts and new ARR
    WhereClientPublished resultTime
    DEGerman IT companyabout EUR 1.25M in 5 contracts35 days
    AEUAE tech startupUSD 1.31M new ARR, 684 demos4 months
    UKUK B2B companyUSD 560,000 from 8 deals2 months
    USUS marketing agencyUSD 255,000 from 34 contracts, 277 calls60 days
    ·Software development companyEUR 246,000 from 5 contracts, 29 calls30 days
    CHSwiss SEO agency24 contracts from 215 calls3 months

    Pipeline built

    Leading indicators
    WhereClientPublished resultTime
    AUAustralian advertising agency2,582 calls12 months
    SGSingapore SEO company1,344 calls, 78 in the first 30 days12 months
    UKUK UX design agency796 calls12 months
    DEGerman software developer488 calls6 months
    CACanadian financial advisory firm421 calls12 months
    UKUK manufacturer of construction fall-protection equipment600+ leads, 200+ calls2 years
    ·IT services companyFrom 3 to 51 calls a month·

    Real clients, published with their figures. Your results may vary based on your goals and your industry.

    GTM engineering, in detail

    What happens before the first email.

    One sample run of our account scoring in five steps, now followed by an AI judge on every lead.

    1,805Company domains read

    Sample run · five steps, now followed by the judge

    636Decision-makers
    1. 01ReadEach company's own website, read with our own scraping workflow.
    2. 02CleanRule-based cleaning of the page text.
    3. 03ExtractAI fact extraction from what the site says.
    4. 04ScoreFit scored per client, against your profile.
    5. 05CheckJob titles and names checked and cleaned.
    6. 06 · thenJudgeAn AI judge reviews every lead before a person sees it.

    Then sending, with safeguards

    • Dedicated domains, mailboxes and IPs for each client. Never your main domain.
    • Email enrichment across several providers, plus blacklist checks.
    • One conversation per person. An email reply pauses LinkedIn outreach to them.
    • Clay workflows and enrichment, built and run for you.

    Why teams switch

    Six outbound questions. One option says yes to all six.

    We compare ourselves with what most teams try first for outbound: an outreach agency, an in-house SDR hire or AI SDR software. Ask these before you sign anyone.

    For outbound, Smirnov Consulting Group compared with an outreach agency, an in-house SDR hire and AI SDR software on six questions. Each cell answers yes, partly or no.
    The questionSmirnov Consulting GroupYou buy a go-to-market system, designed, built and runOutreach agencyYou buy campaignsIn-house SDR hireYou buy one person's timeAI SDR softwareYou buy software seats
    Strategy and build included?Yes. Our teamTarget market, signals, data, AI agents and CRM, in one teamNo. Outreach agencyThey execute your briefNo. In-house SDR hireThey execute your briefNo. AI SDR softwareSetup is on you
    Every lead checked before outreach?Yes. Our teamScored for fit, then checked by an AI judge before outreachPartly. Outreach agencySpot checksPartly. In-house SDR hireManual researchNo. AI SDR softwareUnreviewed messages at volume
    Authority and AI search, aimed at the same accounts?Yes. Our teamLeadership authority and AI search visibility, aimed at the same accountsNo. Outreach agencyNot includedNo. In-house SDR hireNot includedNo. AI SDR softwareNot included
    Measured on pipeline and revenue?Yes. Our teamWe report on pipeline and signed revenue, not message volume. With RevOps, every closed deal is traced in your CRM.No. Outreach agencySends and opensPartly. In-house SDR hireCalls bookedNo. AI SDR softwareMessages sent
    Live fast, with no lock-in?Yes. Our teamLive in about 15 days, no minimum termPartly. Outreach agencyOften a 3 to 6 month minimumNo. In-house SDR hireHiring and ramp-up firstPartly. AI SDR softwareQuick to switch on, then you run it
    Money back if targets are missed?Yes. Our teamYes, on a 12-month engagement: full fee refund if we miss the agreed targetsNo. Outreach agencyUsually fees or per-meeting charges, no refundNo. In-house SDR hireSalary is due either wayNo. AI SDR softwareSeats are billed either way

    Three ways to work with our team

    Hand it over, get guidance, or train your team.

    Pick how much of the work you want our team to carry. Done for you, 1-on-1 consulting led by Artem, or group coaching for your own team.

    01

    Done for you

    We build it and run it.

    Our team designs, builds and runs your go-to-market system. You take the sales calls.

    • Strategy, data, AI agents and CRM, built around how you sell
    • Outbound Engine, LinkedIn Authority and ABM Programs, run every month
    • Weekly and monthly reports on pipeline and signed revenue

    Who does the work: our team

    Outbound Engine from USD 3,000 a month, no minimum term. LinkedIn Authority and Build projects are priced by scope.

    See pricing and terms
    02

    1-on-1 consulting

    Led by Artem, with our senior team.

    1-on-1 consulting on the full GTM system, all six services. Your team keeps doing the work; you get a senior second opinion on the decisions that matter.

    • Build: GTM Systems and AI Engineering, AI Search Visibility and RevOps
    • Run: Outbound Engine, LinkedIn Authority and ABM Programs
    • We show your team how and review the work

    Who does the work: shared, with Artem and our senior team guiding

    Priced by scope, quoted on the call.

    Ask about consulting on a call
    03

    Group coaching for your team

    Your team learns the engine.

    Group coaching for your own sales and marketing team, not a class mixed with other companies. They learn to run the full GTM system in-house.

    • Build: GTM Systems and AI Engineering, AI Search Visibility and RevOps
    • Run: Outbound Engine, LinkedIn Authority and ABM Programs
    • Your team runs it; we show them how and review the work

    Who does the work: your team

    Priced by scope, quoted on the call.

    Ask about team coaching on a call

    Done for you: pricing and terms

    What it costs, and what you risk.

    Done for you comes two ways: we build your go-to-market system, run it every month, or both.

    Monthly retainer

    FromUSD 3,000a month

    USD 3,000 to 10,000+ a month by scope, across the services you choose. Tools, domains, mailboxes and data are paid by you directly.

    • Outbound Engine
    • ABM Programs, added to a running Outbound Engine

    No minimum term, 1 month's notice.

    Priced by scope

    Quoted on the strategy call

    GTM Systems and AI Engineering, AI Search Visibility and RevOps are built as projects around how you sell. LinkedIn Authority runs monthly, priced by scope.

    • GTM Systems and AI Engineering
    • AI Search Visibility audit, then optional monthly
    • RevOps
    • LinkedIn Authority, monthly
    Book a 30-minute strategy call

    Run terms

    Option A

    Month to month

    • No minimum term
    • 1 month's notice
    • 3 months recommended

    Option B

    12 months

    • Full fee refund if we miss the targets agreed for a 12-month Outbound Engine engagement. Conditions apply
    • The targets, and what counts toward them, are agreed on the strategy call

    Months. The first month is drawn wider so day 0 and day 15 stay readable.

    1. 1Day 0: the engagement starts.
    2. 2About day 15: Outbound Engine live.
    3. 3Month 3: the recommended first stretch on month to month.
    4. 4Month 12: end of a 12-month engagement.
    Artem Smirnov, founder of Smirnov Consulting Group
    Artem SmirnovFounder · Prague

    About

    Hi, I’m Artem. Here’s what I learned.

    I have spent 9 years in outbound: more than 10,000 campaigns for 500+ B2B companies in 24 countries. The lesson I keep relearning is that pipeline is rarely a messaging problem. It is a system problem: the wrong accounts, thin data, a company that does not hold up when buyers check it, and no line from a signed deal back to where it started.

    That system is what we design, build and run now. A very senior team works on it with you day to day, no interns and no juniors, with a direct line to me. Book a call and I will tell you plainly what I would build first, or that we are not the right fit.

    • 9years in outbound
    • 10,000+campaigns run
    • 500+B2B companies
    • 24countries
    • 56,000+LinkedIn followers
    • #1Growth and lead gen creator in Czechia, Favikon 2024

    A 30-minute strategy call, booked on cal.com.

    FAQ

    Questions, answered.

    What buyers ask before the first call. Prices and terms are in the pricing section above.

    All questions
    Which companies is this for?

    Established B2B companies with revenue and a sales team. We work in construction, civil engineering, industrial and manufacturing, marketing, advertising and SEO agencies, software development, IT services, consultants, financial advisory and SaaS.

    When is it not a fit?

    Pre-revenue startups, B2C companies, and teams that want message volume without a sales team to follow up.

    Who works on our account?

    A senior team member runs it day to day, with a direct line to Artem. No interns, no juniors.

    How fast do we go live?

    The Outbound Engine is live in about 15 days. There is no minimum term, and we recommend 3 months as the first stretch.

    What do you build, and who owns it?

    Workflows, prompts, scoring models, content and pages, depending on the services you choose. You own all of it, and your data and lists stay yours. Sending domains, inboxes and tool accounts are set up in your name or handed over to you. We work in your own CRM, so nothing is locked in our systems.

    How does the refund work?

    On a 12-month Outbound Engine engagement we agree leads, pipeline and revenue targets up front. If we miss them, we refund the fees you paid us. It works when both sides do their part: you answer call-ready leads within 24 hours, take the calls and let the campaigns run. Full terms are in the contract.

    Do you run paid ads?

    No. The engine covers GTM systems and AI engineering, outbound, ABM, LinkedIn, AI search visibility and RevOps, on one account list.

    Is there a setup fee?

    Only if foundations are missing.

    Next step

    Name the accounts you want to win.

    On a 30-minute strategy call with Artem we look at your target accounts, offer and goals, and tell you which services fit, or tell you that none do.

    1. 01Book a 30-minute strategy call.
    2. 02We agree the services, the targets and the price.
    3. 03We build and score your account list, then launch.

    AI Shortlist Report: a free report on whether ChatGPT names you when buyers ask for a shortlist.

    From USD 3,000 a monthNo minimum term