LinkedIn Growth for experts, founders and speakers
Become the name people think of in your field
We build your LinkedIn positioning, profile and content so the right people find you, trust you and reach out - for clients, speaking gigs and partnerships.
Smirnov Consulting Group is a Prague-based LinkedIn growth and personal branding agency for experts, founders and speakers.
Built by Artem Smirnov - 56,000+ LinkedIn followers
You're great at what you do. LinkedIn doesn't show it yet.
Three things we hear from almost every expert before they start.
Invisible to the right people
Your expertise is real, but decision makers and event organizers don't see it.
A profile that doesn't sell
Visitors check you out and leave without understanding why you're the one to hire or book.
No time for content
You know you should post, but it's inconsistent, generic, or doesn't bring results.
Everything you need to grow your authority on LinkedIn
Positioning
We define who you help, what you're known for, and the one message that makes you memorable.
Profile optimization
Headline, about section, banner, featured content - built to turn visitors into conversations.
Content strategy
Topics, formats and a posting rhythm built around your expertise and your audience.
Content writing and ghostwriting
Posts written in your voice, so you show up consistently without spending hours on it.
Decision-maker outreach
Strategic campaigns that put you in direct contact with the people who can hire you, book you or partner with you.
Clients, speaking gigs and partnerships
We turn your authority into real opportunities - new clients, stage invitations and partnerships, based on what you want.
More than content
We get you in front of decision makers
Content builds your authority. Outreach turns it into opportunities. We run strategic campaigns to connect you with the right people - and it's up to you what we aim for.
More clients
We identify the decision makers who need your expertise and start the conversations that turn into paid work.
Speaking gigs
We reach event organizers and conference planners with a pitch built around your topics and your stage experience.
Partnerships
We connect you with companies and peers for collaborations, referrals and joint ventures that fit your goals.
Tell us on the strategy call what you want more of - clients, stages or partnerships - and we build the campaign around it.
Who it's for
If your business grows when people trust your name, this is built for you.
- Public speakers
- Keynote speakers
- Consultants
- Coaches
- Founders and CEOs
- Executives
- Authors
- Industry experts
- Professional service providers
Not for job seekers, B2C influencers or anyone chasing follower counts.
We eat our own cooking
Artem built an audience of 56,000+ LinkedIn followers, and in 2024 Favikon ranked him the number 1 creator in the Growth & Lead Gen category in Czechia. The positioning, profile and outreach method we run for you is the one we run for ourselves.
"In B2B, nobody buys from an email. They buy after they audit you."
56,000+
LinkedIn followers
Artem's own audience, one of the largest in B2B outbound
No. 1
Growth & Lead Gen creator in Czechia
Favikon ranking, 2024
Profiles and content inside client work
Outbound clients where the founder's or advisors' profiles and LinkedIn content were part of the work.
How it works
Six steps from where you are now to a LinkedIn presence that works for you.
- STEP 01
Strategy call
We learn your goals, your audience and what you want to be known for.
- STEP 02
Positioning
We define your message, your niche and your content pillars.
- STEP 03
Profile rebuild
We rework your LinkedIn profile so it converts visitors into conversations.
- STEP 04
Content engine
We plan and write your content, and you approve it before it goes live.
- STEP 05
Decision-maker outreach
We run outreach campaigns that put you in direct contact with the people who can hire you, book you or partner with you.
- STEP 06
Grow and optimize
We track what resonates, double down on it, and turn attention into opportunities.
Questions, answered
Experts, founders and speakers whose business grows when people trust their name: consultants, coaches, keynote and public speakers, authors, founders and CEOs, executives and professional service providers.
No. Who sees you matters more than how many. A focused audience of the decision makers, event organizers and partners you want to reach is worth more than a big general following, and outreach puts you in front of them from the start.
Your profile works for you from the first weeks, and outreach can start conversations within the first month. Content compounds: expect 2-3 months of consistent posting before reach and inbound change noticeably. We report the numbers monthly so you can see it happen.
No. We build a rhythm that fits your schedule and still keeps you visible.
Yes. We start by capturing your voice, opinions and stories, and you approve everything before it's published.
Artem personally leads your positioning and profile rebuild in month one. After that, our senior team writes your content and runs your outreach, in your voice and with your input. You approve every post before it goes live. No interns, no juniors.
In month one, a few working sessions with Artem to set your positioning and rebuild your profile. After that, your ideas and stories for content, and your approval of every post before it goes live.
Yes. We run strategic outreach campaigns to decision makers on top of your content - aimed at clients, speaking gigs or partnerships, whichever you want more of.
For outreach, yes: campaigns run from your own profile through Sales Navigator and an automation tool, which you pay for directly. Content goes live only after your approval.
Every month we report the numbers that show whether it is working: profile views, post reach, accepted connections, conversations, calls and the opportunities that come out of them, whether clients, speaking invitations or partnerships.
For LinkedIn Growth, we agree the measures with you at the start (profile, posting rhythm, outreach, conversations) and report against them every month, so you always see where you stand.
LinkedIn Growth is built around you: your name, your positioning, your content and the conversations that come to you. B2B Lead Generation is built around your company's offer: we run LinkedIn and cold email campaigns that book qualified sales calls for your sales team. The two work well together.
LinkedIn Growth is priced by scope after a free profile review. The scope depends on how much positioning and profile work you need, how much content we write and how much outreach we run. Sales Navigator and the automation tool are paid by you directly. More on the pricing page.
Ready to be known for what you do best?
Book a free 30-minute LinkedIn strategy call. We'll review your profile and show you exactly what to change.
Book my free strategy call- No commitments
- Profile review included
- Clear next steps
Need sales calls for your B2B company instead? See our outbound service