Prospecting
All articles in Prospecting
Prospecting
UK B2B Leads Compared by Cost, Break-Even and PECR
Four ways to get UK B2B leads, a break-even test for paying for them, and the rules that decide which ones you can use.
Last updated · 14 min read
Prospecting
Databases for Sales and How to Choose the Right One
What a prospecting database sells, what UpLead and Apollo plans include at the time of writing, a 5-step test before you pay, and the rules by region for any list.
Last updated · 13 min read
Prospecting
Hospital CEO Email List: Checks Before You Buy or Build
How to test a seller's hospital CEO file against the public hospital count, read 'opt-in' and 'HIPAA compliant' claims, and build your own list from AHA, IRS and CMS sources.
Last updated · 12 min read
Prospecting
How to Find Lookalike Companies From Your Best Clients
Use your best clients as the seed, then build a target account list that matches their size, region, buyer titles and current activity.
Last updated · 10 min read
Prospecting
B2B Persona Template for Outbound From Closed Deals
A one-page card that turns closed-won data into roles, filters and message lines
Last updated · 10 min read
Prospecting
ABM Platforms Compared on Price, and Who Actually Needs One
What Demandbase, 6sense, ZoomInfo and RollWorks cost buyers, the four kinds of tools sold as ABM, and a decision table for small B2B teams
Last updated · 12 min read
Prospecting
How to Define and Size B2B Audiences for Outbound Sales
Use firmographics, roles, triggers and exclusions to size a cold email audience before you send.
Last updated · 8 min read
Prospecting
Construction Project Leads Databases Compared for Outbound
Which project data source fits outbound, what each one contains, and how a supplier turns one project record into named targets.
Last updated · 13 min read
Prospecting
HR Email Lists: Why Building Beats Buying for B2B Sellers
For B2B sellers who need to reach HR directors, CHROs and recruiters: which titles to target, how fast HR data goes stale, the legal rules by region and a 7-step build
Last updated · 12 min read
Prospecting
Data Axle Pricing: Salesgenie, API and Credit Solutions
Each Data Axle product priced from its own source, plus what a rented list means for cold email
Last updated · 7 min read