Outsourcing
All articles in Outsourcing
Outsourcing
Lead Generation Agency Red Flags, From Pitch to Month 3
The warning signs sorted by the stage where they surface, what each one costs if it slips past you, and what to do the day you spot one.
Last updated · 13 min read
Outsourcing
One Agency for Cold Email and LinkedIn, or Two Specialists?
Splitting the two channels across two vendors looks like specialization from your desk and like two strangers who never talk from your prospect's.
Last updated · 9 min read
Outsourcing
Outbound Agency Onboarding, Week by Week After You Sign
The access to hand over in the first two days, what you and the agency each do every week, and how to tell the build is on track before a single reply.
Last updated · 10 min read
Outsourcing
What a Cold Email Agency Actually Does, Step by Step
The six jobs inside a cold email campaign, in the order they happen, and the parts that stay on your desk.
Last updated · 10 min read
Outsourcing
When to Bring Outbound In-House After an Agency, and How
The signals that say your playbook is ready to move, what to collect from the agency first, and how to run the month when both sides are working.
Last updated · 10 min read
Outsourcing
AI SDR, Human SDR or Agency? What Each One Really Costs
Sourced 2026 prices for all three, one formula to compare them on cost per qualified meeting, and the failures they share.
Last updated · 15 min read
Outsourcing
Fractional Head of Outbound vs Agency for B2B Founders
What a part-time outbound leader buys you, what an agency buys you, six months of cost side by side, and the ownership question to settle before you sign either.
Last updated · 11 min read
Outsourcing
How Much Do Lead Generation Agencies Actually Charge?
Published price ranges for retainers, per-lead, per-meeting, hybrid and project work, checked in September 2026, each with its source and how far to trust it.
Last updated · 16 min read
Outsourcing
How to Approve the Cold Email Copy Your Agency Writes
A 10-point check for the draft sitting in your inbox, the three calls only you can make, and the parts to leave to the people who wrote it.
Last updated · 11 min read
Outsourcing
How to Check a Lead Gen Agency's Case Studies Are Real
The three parts every real case study has, the number agencies like to leave out, and six questions to ask the client behind the claim.
Last updated · 10 min read