https://smirnovartem.com/journal Notes on B2B client acquisition, cold outreach, and growing a service business. en https://smirnovartem.com/journal/same-email-different-reply-rate https://smirnovartem.com/journal/same-email-different-reply-rate Sat, 19 Sep 2026 09:00:00 GMT The same cold email gets 2% replies at one B2B company and 7.5% at another. Here is the audit buyers run before replying, and how to run it yourself.